The Power of the Global SVOD Market and its Impact on Film Financing
Streaming services and Pay TV have slowly been creeping up the totem pole in terms of marketshare and consumer influence. Netflix was at the forefront of original programming streaming model, with its ground breaking series House of Cards, which also initiated the concept of binge watching. The SVOD (subscription video on demand) platform is now driving “television” viewing.
Can International Sales Agents Be Blamed for Low Performing Film Sales?
International and Domestic sales of independent film is a volatile undertaking, even under the best of circumstances. Therefore, International Sales companies must be careful, and filmmakers must be realistic regarding expectations for revenue generation.